When it comes to Hotel Marketing companies in Ireland and beyond many come up short. Hotels themselves are often guilty of just going with the flow and selecting the very same company as their competitors up the road. A good Hotel Marketing company should have a proven track record when it comes to SEO, a good knowledge of online trends in the hotel sector, excellent Social Media skills and the abililty to be flexible. Whilsta there are numerous Hotel Marketing Companies in Ireland few cut the mustard!